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What problem does your solution solve?
Wholesome Pooch offers all-natural dog treat. Unlike the preservative-filled treats currently flooding the pet supply market, Wholesome Pooch pumpkin dog treats do not contain artificial preservatives. Wholesome Pooch strives to introduce an all-natural treat that does not compromise taste for your pup in the process.
What’s the market potential for your solution?
Our target market is pet owners who want the best for their best friend, including the best treats! The pet food is a $23 billion dollar market in the United States and is steadily growing by more than 5% each year.
Who are your customers?
Our affordable treats will be bought by pet owner who desire their pups to be healthy and happy, and this will be reflected when they chose Wholesome Pooch treats! Wholesome Pooch sells directly to the consumer and is striving towards entering retail. We are a business to consumer company.
How will you reach your customers?
We will reach our customer via social media, including Instagram posts and Facebook posts. As of right now, we are having difficulty acquiring customers since our exposure level is very minimum. Our main challenge is advertising.
How will you make money?
Our revenues will be derived from our website sales and retail. Wholesome Pooch treats will be priced at $5.00 retail, plus shipping and handling when sold online. Wholesome Pooch will be profitable within the first year, as our material costs are very minimal.
What kind of partners will you need to make, support and distribute your solution?
Our treats are made by our team and do not require a manufacture as of right now. We are seeking investors with the same vision and passion for Wholesome Pooch as our team that would like to see our treats succeed in the pet food market.
What will your expenses include?
Your investment will be put towards acquiring a customer base. A customer base is needed to secure the foundation of Wholesome Pooch. As seen on our Instagram, Wholesome Pooch currently has a small customer base that truly enjoy our treats. We believe with your investment and expertise Wholesome Pooch will reach the next level.
Who is your competition and how do you differ?
Our team's passion to see Wholesome Pooch succeed sets us apart from our competition. My passion, as founder, to provide all dogs will healthy treats motivates me to desire success. Also, Wholesome Pooch's business model is quite unique. Once built, our loyal customer base will spring a chain reaction to all pet owners who are in need of delicious treats that also take wellness into consideration.