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What problem does your solution solve?
Financial education isn't taught at any level of the education system. People make financial decisions everyday without resources to help them. Most other platforms that say they do education rely on blog posts that are wordy and dense.
What’s the market potential for your solution?
There are over 80 million millennials in the US alone and financial institutions spent over $7 billion advertising to them last year.
Who are your customers?
Our customers are financial institutions. Our users are everyday consumers and they get to use the platform for free.
How will you reach your customers?
We partner with strategic organizations, companies, and universities to distribute the product. We partner with places that millennials already go to to get their information.
How will you make money?
We make money from users converting and opening accounts with our partners and also from the financial institutions licensing as enterprise software.
What kind of partners will you need to make, support and distribute your solution?
Partnerships with more financial institutions as well as organizations that have thousands of millennials that we can distribute to.
What will your expenses include?
The majority of our money is spent developing our platform and on customer acquisition.
Who is your competition and how do you differ?
LearnVest, Society of Grownups, NerdWallet
We are free for all users, we are education, not advising, we teach personal finance in the most basic way so that anyone can understand, we connect our users to the resources they need to take action when they're ready.